So I brought my little stash of Wet n Wild home in my tacky plastic Walgreen's bag and set them out on the floor to take pictures to show you and thought...hold up. I think I've seen some of these before!
I don't really do comparison posts. Partly because there are other bloggers out there who do them better and partly because what I think looks like something else really kind of...doesn't.
But I know that in these times, when money is scarce and food prices are only escalating, that if you can get close to a more expensive color you might just do it, if you knew what to look for. Some of these work, some of them are fails. Hopefully the are all food for thought. Each swatch is one coat just to show quality, opacity and color.
Here is the starting line-up:
The two in the upper right are just part of the stash and I have a swatch of each to show you because they are really fun.
This is a clear top coat with star shaped glitter in it and it is SO fun. I love it. You can see the stars are really pretty large, they're all the colors and they're densely packed in there. These Fergie ones have the large brush in it. I know there is a lot of hate out there for the wide WnW brush, but let me tell ya, when it comes to chunky glitter it's kind of an asset. I don't mind it. **shrugs**
New Year's Kiss on Illamasqua Collide. One coat. this is sparkly silver tiny glitter and holo string glitter in a clear base. You can see the glitter is pretty dense and there is a lot happening. It dries a little rough so you want top coat on both of these.
On to the comparisons!
More on these two later because this is a polish look I really love.
Several of the WnWs I bought reminded me of butterLONDON's. I don't know if it's just I love what butter does so I am attracted to those same kinds of colors at Wet n Wild or if Wet n Wild is deliberately aping some shades done by butter. It's not a bad idea. Take your lead from a more cult brand to bring those kinds of colors to a mass of consumer who probably aren't even looking at the more expensive brands. It's a sound strategy, if that's what they are doing.
This is Wet n Wild Dutchess and butterLONDON Scouse. No, they're not exact, but they are very very close. The difference is in the quality. Scouse does have that hot pink sparkle in it that Dutchess has, it's just not showing up here. Look at the nails...Middle is Dutchess, Ring is Scouse. See how much smoother Scouse is? Also, it's clearly in a rich clear helly base. I'm not sure what Dutchess is doing.
Next I thought...maybe. Just maybe. AEngland Galahad and WnW I need a Refresh-Mint. Or maybe Buffy the Violet Slayer to butterLONDON HRH.
This is why I don't do comparison swatches.
Buffy, on the other hand, is a total WTF was I thinking?
So for grins and giggle I dug out Deborah Lippmann's Private Dancer. Yeah, no.
Looking at them in the bottles I would have ruled out Happy Birthday. It's simply not as dark. Not the case!
Interesting. OK, so we can rule out Forget You. It's a hot mess in one coat and it's a sheer black base. Not int he running, but...Birthday and Party...well, now.
And they both suck equally coming off so...not a factor.
So those are my bargain suggestion for some of the trendy right now colors and some classics as well. And some fails. But the fails are useful, too. Maybe it will spare someone a frustrating thought they had a passable color and they do not moment. As I run into things I will try to post more. I'm all about saving money and making cruelty free easier and more appealing to everyone.